This inclusive vegan underwear is made from seaweed
The new collection is completely ethical and sustainable
Our purchases have a huge impact on the planet, from the food we buy right down to the underwear we choose! Luckily, there are some great brands on the market today that offer sustainable options.
One of the latest launches is from new brand Alexander Clementine, with its new eco-friendly underwear collection that’s made from seaweed.
Aiming to be completely transparent and empower its wearers, the British brand offers eco-friendly pieces that are inclusively sized. The garments feature a soft cotton alternative, and use 97% less water to create, while the breathable fabric is naturally antibacterial, anti-odour, and wicks away moisture. What’s more, no sweatshops or unfair labour practices are used anywhere in the supply chain. Instead, the garments are exclusively handmade in London, plus 99% of all waste generated in producing the fabric is reused and recycled at the brand’s factory.
Speaking about the brand’s ethos, co-founders Alexander Perry & Freya Clementine Rosedale, said: “We wanted to build a sustainable underwear brand that rivals its fast fashion counterparts – where the style and design is as good as our ethical and eco credentials. There is definitely a gap in the market for style-first sustainable underwear. You can’t buy second hand underwear, can you?!
“Underwear is the first thing you put on in the morning and the last thing you take off at night, so in making our collections, the style and fit is as important as the comfort. We want our customers to feel their best from the start to the end of their day”.
Visit alexanderclementine.com to find out more.
Want to read more like this? Sign up to our weekly newsletter, The Edit, to receive the latest updates on sustainability, planet-friendly food, cruelty-free beauty and more straight to your inbox. PLUS, enjoy exclusive recipes and giveaways.
More from Vegetarian blog
Tomatoes you grow yourself are gorgeous things, rich, sweet-yettart, and as they come in an array of hues, from orange, yellow and gold to bright green, your summer salad will be awash with vibrant colours. Plus, the odd shapes they grow into (think pear-shaped, finger length and as fat a lemon) add a little character too. Here’s how to grow your own
Herb butters are fabulous for quick-and-easy garlic bread, or jazzing up roasted veggies in an instant. plus, they're very simple to make
We all enjoy the finer things in life, but there are some people willing to pay a small fortune to chow down on a real treat! We track down some of the world’s poshest, and priciest, nosh.
Feel like a calamity in the kitchen? You might just be on track to inventing a world famous recipe Read on for some favourite ‘mistoveries’ over the centuries, and the weird and wonderful stories behind them.
Bulbous, mild and fleshy; these purple gems are versatile and add depth to many dishes. However, if you get it wrong they can be bitter, soggy or chewy. Do them justice with these failsafe tips.
